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From LinkedIn to Insights: Building Power BI Dashboards for Personal Branding

Analyzing LinkedIn data can actually be pretty much fun! It’s a chance to turn all those connections, posts, and activities into something visual and meaningful. And it is a pretty easy way to track your content performance and build your personal brand

 

Last year, 🎯 Alexander Korn came up with a cool idea—he used his LinkedIn data to create a CV. That got me thinking: why not download my 2024 LinkedIn data and turn it into a dashboard? It’s a great way to reflect on the past year and get a clearer picture of how I’m growing professionally and how my content performed in 2024.

Download the data

LinkedIn allows you to download a data archive with data reagrding engagement , impressions and followers up to the last 2 years

 

You just have to adapt the URL in your browser after choosing the period of 365 days from 1 year to 2 years.

 

Change URL manually:

past_1_year -> past_2_year

Create a Excel file with all the post titles

As LinkedIn is not saving your post titles you need to collect them manually. You can use the excel file for that and adapt it according to your LinkedIn activities.

Download
Sample for Excel file with Post titles
Post Titles.xlsx
Microsoft Excel Table 25.0 KB

Change Data Sourcen in .pbix

In the next step you need to open the .pbix you and adapt the data sources. The.pbix download can be found at the end of the page. 

Adapt background and use your own colors

As you have now all your data inside the file and all the connections should work you can give the dashboard your own look & feel. 

 

I hope you enjoyed creating your LinkedIn Analysis as much as I did. Have fun!

Download your .pbix!

You can download the .pbix here. If you share it on social media, please don't forget to give proper credits!

Download
.pbix LinkedIn Analysis
LinkedIn Analytics Giveaway.pbix
exe File 1.2 MB

If you prefer video tutorials instead of reading a Blog Aritcle you can also watch the YT Video:

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